If you remember well, I created a new section around here where I share some of my favorite Instagram accounts each time on a particular theme. I started this with a selection of Lifestyle accounts that you liked 🙂
Today, I’m back with that section with a selection of best brands accounts, always more and more present on Instagram and for which talented community managers get overly creative to bring some fun new content everyday for their potential clients. It’s an endless source of inspiration and a nice way to discovers cool things for us fashion lovers 😉
Urban Outfitters is kind of THE brand where you’re sure you’ll find nice and unusual things, so their Instagram account is obviously following that path. Full of feel good pictures from trips across the world, rooms decorated in the sickest boho spirit, many shoes, lovely necklaces… So pretty much everything we love ! The only problem is that you end up wanting to buy everything !
Gap is the american brand everyone everywhere knows, and they have a lovely Instagram account : it’s a happy mix of flatlay pictures with outfit ideas for boys and girls and beautiful pictures shared from other Instagrammers wearing the brand and that we usually are happy to discover. Overall, it’s a lovely colorful and aesthetic account that you will enjoy looking at.
To me, Brandy & Melville represents the ideal brand for vintage like basics that are both really cool and pretty cheap. Their Instagram account is a real gold mine if you are looking for good mood pictures filled with lovely fresh and smily girls that instantly make you want to call out all of your girlfriends for a special day out of adventures, just between girls, just between good friends !
And Other Stories is the last comer from the H&M group, way more refined and graphic than its “brothers” (if I may say) Monki or Weekday. Their Instagram account is one of my all time favorite : it’s one of the most creative account you’ll find, it’s playful and completely reflects the spirit of the brand : graphic, colorful, fun yet very clean, they also show some backstage ! A must follow !
Lovely Morgane Sezalory’s brand is probably one of the fastest growing french brand right now and their Instagram account is absolutely unavoidable for every fashion lover. You’ll find backstage steps of creation and pieces from the upcoming collections : perfect for spotting the pieces you’ll buy when they’re out ! All of this enhanced by the beautiful lookbook pictures, it’s perfection !
Probably THE watch brand everyone knows and loves right now, and it’s not for nothing : classical and timeless, you can’t get tired of seeing these beautiful and cleanly designed watches. So when these lovelies are being sublimed by the extremely creative pictures of talented Instagrammers, it’s impossible to say no ! And it’s the best way to find some of the best personnal accounts from IG !
I don’t think you will ever be able to find someone with a boho style that doesn’t know this brand of lovely pieces that reflects its philosophy : liberty. And their Instagram account is in line with that philosophy. Wide spaces, cowboy hats, sunsets, leather, jeans, flower prints and a few yoga poses on sandy beaches is what you’ll find. Something to make all the free spirits dream about !
French brand Petit Bateau has the most playfull and poetical account. It’s very well organized, full of pictures that are both very creative and full of gentleness. My favorite part about this account are the adorable pictures of kids overflowing with happiness and tenderness : so cute ! A quality and very stripy poetical universe that I feel everyone should follow 🙂
If you are addicted to hats, you absolutely must follow Lack of Color’s account, an australian brands that actually makes the coolest collection of hats you’ll ever see. Kind of like Free People or Brandy’s IG accouts, they use the wonderful pictures of other Instagrammers most of the time, the whole of it keeping a lovely boho feel and makes you crave for some travels… and some hats !
This second edition is over, I hope that you liked it and that you discovered many beautiful accounts ! Don’t forget to go and visit my Instagram account for more pictures and backstage, and feel free to tell me all about your favorites IG accounts, for I’m always looking for new accounts to discover ! Have a lovely weekend guys !